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Business Health Check
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APPLICATIONS CLOSED. If you missed out contact WHK Busines Growth today on info@whkbusinessgrowth.com

This opportunity will be extended to twelve Auckland based publishing sector businesses to grow and improve profitability. The programme material is set at an advanced level, where we explore the commercial challenges facing businesses within this sector. The programme is fully sponsored by New Zealand Trade and Enterprise and requires no financial commitment from those businesses selected to participate.

Very targeted workshop to book publishers - I found it very helpful and informative.

– Jhake R Wells, Stark and Gecko Multimedia Publishers Ltd.
Previous Enterprise Training participant

Programme Modules:

Made up of three workshops and one-on-one follow up coaching sessions, the programme will cover the following key business development areas:

Day 1: Legal & Finance

Contracts between Publishers and Authors
Publishing contracts, negotiating contract terms and royalties
Picture research permissions
CLL overview of copyright licensing
Protecting your IP
Budgets and Cashflow
Setting up Systems
Costing and Pricing
Tax

Day 2: Production and Digital

Managing the workflow
Employing freelancers
Scheduling & production issues
Dealing with Printers
Getting quotes
Design - paper stock & cover design
Digital Publishing - What’s on the Horizon?
The future of the book
International Initiatives
NZ Update

Day 3: Market Entry Strategies & PR

Understanding channels to market
Identifying and working with Agents/Distributors and Publishers
Using Trade Fairs
Publisher/Author relationship
Logistics
Taking your books to market
How to use the media to gain exposure

Click to view High Impact FAQs including outcomes, eligibility criteria and how the process works.

Apply for this programme

This programme will be run in Takapuna, Auckland. All three dates must be attended. If you would like to express your interest to participate in this programme please contact Juliet Hawkeswood on 09 968 8517, or email juliet.hawkeswood@whk.co.nz for an application form.

Applications Close:

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